Tangible impact
Supersense Technologies, with the support of Health Tech Enterprise, has solidified a strategic pathway to bring its pioneering remote monitoring platform to market. By leveraging invaluable market knowledge and stakeholder insights, Supersense can now focus on an optimal market sector and payer type, ensuring their development efforts are precisely aligned with market needs. This strategic clarity empowers the company to identify essential metrics and evidence needed for successful expansion, driving transformative change in healthcare and redefining the future of independent living for individuals with mild dementia.
“HTE’s expertise has been invaluable in helping us deepen our understanding of the opportunity landscape for our technology and refine our strategy. Their thorough analysis and stakeholder insights have played a critical role in shaping our go-to-market approach and informing our priorities as we advance our mission to support the independence of people with dementia.” — James Brown, CEO and Co-founder, Supersense Technologies
Assessing the Challenge
Supersense Technologies is developing a novel monitoring platform for carers of individuals with mild dementia living independently. This innovative solution connects remote carers and family members, offering insights into daily routines without intrusive cameras, microphones, or reliance on wearables. By tracking and learning normal patterns, the sensor-based technology provides real-time alerts to caregivers, highlighting deviations that could indicate early changes in health or behavior. To enhance their value proposition and support fundraising efforts, Supersense partnered with Health Tech Enterprise as their market access partner.
Tailored Approach
Health Tech Enterprise’s collaborative process began with a comprehensive analysis of the remote dementia care market across key territories, including the UK and US. This included evaluating market sizes, competitive landscapes, and potential alternative revenue streams for remote monitoring platforms.
The research encompassed:
- A detailed review of dementia prevalence and future trends, predicting the number of individuals with dementia living independently.
- An appraisal of existing solutions to uncover market opportunities.
- Exploration of expanding the platform’s reach into related areas such as clinical trials, Medicare/Medicaid, care homes, and the NHS.
To validate real-world potential and impact, a semi-structured interview was conducted with a key stakeholder experienced in delivering digital solutions for dementia patients and caregivers.
